The
Freelance
Playbook
For the person who wants to start making money online but has absolutely no idea what they're doing.
You've thought about freelancing.
You've probably Googled “how to make money online” more times than you'd like to admit.
And at some point, you've found yourself wondering how people are actually getting paid to work from their laptops.
Because surely you have skills someone would pay for, right?
Right.
You just don't know what to do with them yet.
That's where I come in.
You don't have a
skills problem.
You have a
“Where do I even
start?” problem.
Maybe you're great at organizing things.
Maybe you've managed social media accounts, worked in customer service, written emails, created graphics, or spent years doing administrative work.
But when someone tells you to “just start freelancing,” you're like...
Okay, doing what? For who? And how?!
And then come the other questions.
Suddenly, you've got 27 browser tabs open and somehow know less than when you started.
Your sign to stop
researching and
actually
start.
A step-by-step guide and action workbook that teaches you how to turn the skills you already have into an online service business.
Not just how to think about freelancing. How to actually get started.
We're covering everything from:
- Choosing your services
- Setting your prices
- Finding clients
- Managing projects
- Building a business that doesn't require you to be available 24/7
And because I know how overwhelming it can feel when you're new, I've broken it all down into manageable steps.
The person who knows they want
something different.
You don't necessarily want to become an influencer. You don't want to start dropshipping. And you definitely don't want to spend thousands of dollars learning how to start a business.
You just want someone to show you
how freelancing actually works.
Without making it more complicated than it needs to be. That's exactly who I created this for.
What's inside
7 parts · worksheets · 30-day planFind your thing
Let's figure out what you can actually get paid to do. We'll identify your existing skills, explore different online services, and narrow down what you want to offer.
Because “I don't have any skills” usually means “I haven't figured out how to sell my skills yet.”
Make it a business
We're talking services, offers, pricing, and the business basics. You'll learn how to put together something people can actually hire you for, rather than telling everyone you can “help with anything.”
Look the part (without overdoing it)
No, you don't need a fancy website. We'll cover how to build a simple online presence, create portfolio samples, and show potential clients what you're capable of. Even if you've never had a paying client.
Find clients
Because having a cute portfolio means nothing if nobody ever sees it. I'll walk you through where to find opportunities, how to connect with business owners, and how to build relationships that can turn into paid work.
And no, I'm not going to tell you to send 100 copy-and-paste DMs.
Get hired & do the work
Discovery calls, proposals, onboarding, communication, project management... All the things nobody really explains when they tell you to “just start freelancing.” You'll learn how to work with clients professionally and deliver an experience they'll want to recommend.
Build something that works for you
Because what's the point of starting your own business if you end up creating a job you hate? We're talking boundaries, systems, AI tools, managing your workload, and making sure you're building YOUR business, not just everyone else's.
Your first 30 days
By far my favorite part.I've mapped out your first 30 days with specific daily actions so you don't finish reading and immediately go back to wondering what to do. One day at a time. One task at a time. An actual plan you can follow.
Results from
the playbook
Things we're not doing anymore
You don't need to perfect every detail before you start putting yourself out there.
You've probably been using marketable skills for years without realizing it.
Some of my earliest opportunities came from Facebook groups and conversations, not social media fame.
We're learning how to create clear offers, charge for our work, and establish boundaries from the beginning.
I learned this lesson the hard way, and I'd love for you to avoid doing the same.
Hi, I'm Sasha.
And I know a thing or two about building an online service business.
I've spent over six years working as an online service provider in different capacities, from virtual assistance and content creation to marketing and operations.
But here's what might surprise you.
I started with zero experience.
Within two weeks, I landed my first client. Four months in, I was making $8K a month. And by month six? I was hitting five-figure months.
Since then, I've helped over 100 clients, worked with multimillion-dollar businesses, and built a career around skills I once had no idea I could get paid for.
But I also learned plenty of lessons the hard way. I've taken on too much, struggled with boundaries, and spent way too much time prioritizing other people's businesses over my own.
And while I'm incredibly grateful for the opportunities freelancing has given me, I've learned that making money and building a business you actually enjoy running aren't always the same thing.
I don't just want to teach you how to find clients. I want to teach you how to build a business that works for you.
That's why I created The Freelance Playbook. Everything I've learned about getting started, finding clients, pricing your services, and running an online business, all in one place.
Because if you're sitting there wondering whether you could actually do this, I want you to know that I started in that exact same position. And I'd love to help you figure out your next step.
XO, Sasha
Results for
my clients
The shift
Worksheet · Before & after“I want to freelance, but I don't even know what I'd offer.”
“I have no experience. Why would anyone hire me?”
“I don't know how much to charge.”
“Where do people even find clients?”
“I'll start once I've figured everything out.”
“I know what services I want to offer.”
“I have a portfolio that shows what I can do.”
“I understand how to price my work.”
“I know where to look for opportunities.”
“I have an actual plan for getting started.”
Not because you magically became an expert overnight.
But because you finally have some direction.
Frequently asked
questions
What if I have absolutely no experience?
Perfect. This was created for beginners. We start by figuring out what skills you already have and how those skills could translate into paid services.
Is this just for virtual assistants?
Nope! It's for anyone who wants to start an online service business. That could mean social media management, writing, design, administrative support, content creation, and plenty of other services.
Do I need to have a business idea already?
Not at all. Figuring out what you want to offer is one of the first things we'll work through.
Will this help me find clients?
Yes. I'll show you where to look for opportunities, how to connect with potential clients, and how to approach the process. Your results will depend on how you apply what you learn, and no particular income or client outcome is guaranteed.
Do I need to complete it in 30 days?
No! You can work through the playbook at your own pace. The 30-day plan is there if you want a little more structure.
You can figure it out as you go.
But you don't have to figure out every single part of it on your own.
I've taken what I've learned from years of freelancing, working with clients, and building businesses and put it into one resource to help you get started.
So if you've been waiting for someone to tell you where to begin...
This is it.